OKR & Strategy

OKR is only effective when it aligns with the organization’s strategy.

OKR (Objectives and Key Results) is a popular method for setting and measuring goals in the business world. However, OKR cannot work without a clear and communicated strategy that guides the organization’s direction and vision. Without a strategy, OKR becomes a mere list of tasks in a different format. The key to OKR is to define strategic OKRs by senior managers and then align operational OKRs by operational managers and sub-group experts with them.

Strategic alignment and knowing why an activity is being done is the essence of OKR.

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